Privacy Policy

Last Updated: November 1,2025

1. Introduction :

Welcome to Touring Jamaica Limited ("we," "our," "us"). We are committed to protecting your privacy and safeguarding your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, including our website https://touringjamaica.com, mobile applications, and when you book tours or interact with us.

By using our services, you consent to the data practices described in this policy.

2. Information We Collect :

We may collect the following types of information:

A. Personal Information You Provide :

• Contact Details : Name, email address, phone number, home address.
• Booking Information : Tour preferences, travel dates, number of guests, special requests (e.g., dietary requirements, accessibility needs).
• Payment Information : Credit/debit card details, billing address. Please note that we use secure third-party payment processors, and we do not store full credit card numbers on our servers.
• Identification Documents : Passport numbers, driver's license details, or other government-issued ID may be collected when required for specific tours or activities.
• Communication Records : Records of your correspondence with us if you contact our customer service team.

B. Information Collected Automatically :

• Technical Data: IP address, browser type and version, time zone setting, browser plug-in types, operating system and platform.
• Usage Data: Information about how you use our website, including the full URL clickstream to, through, and from our site, products you viewed or searched for, page response times, and page interaction information.

C. Information from Third Parties :

We may receive information about you from travel agents, booking platforms, or other business partners who facilitate your tour booking with us.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To Fulfill Your Booking : To process your payments, manage your tour bookings, and provide the services you request.
• Communication : To send you booking confirmations, updates, itineraries, and important information regarding your tour.
• Customer Service : To respond to your inquiries, comments, feedback, or questions.
• Marketing (with your consent) : To send you promotional messages, marketing, advertising, and other information that may be of interest to you based on your preferences. You can opt-out of receiving these communications at any time.
• Improvement of Services : To analyze website usage and improve our website, tours, and customer experience.
• Safety and Security : To ensure the safety of our guests and staff, and to protect against fraud and unauthorized transactions.
• Legal Compliance : To comply with applicable laws, regulations, and legal processes.

4. Legal Basis for Processing (For EEA/UK Customers)

If you are from the European Economic Area (EEA) or the UK, our legal basis for collecting and using your information is:

• The performance of a contract with you (to fulfill your booking).
• Your consent (for direct marketing communications).
• Our legitimate interests (in improving our services and ensuring security).
• Compliance with a legal obligation.

5. Sharing and Disclosing Your Information

We do not sell or rent your personal information to third parties. We may share your data with:

• Service Providers: Trusted third parties who assist us in operating our business, such as payment processors, email service providers, customer support platforms, and cloud storage providers. These parties are obligated to keep your information confidential.
• Tour Partners & Guides : Necessary information (like your name and any special requirements) with our tour guides and activity partners to facilitate your experience.
• Legal Authorities : When required by law, or to protect our rights, safety, or property, or to respond to a government request.
• Business Transfers : In connection with a merger, acquisition, or sale of all or a portion of our assets.

6. International Data Transfers
   Your personal information may be transferred to, and processed in, countries other than Jamaica. These countries may have data protection laws that are different from those in your country. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

7. Data Security

We implement appropriate technical and organizational security measures designed to protect your personal data from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee its absolute security.

8. Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this policy, including to fulfill legal, accounting, or reporting requirements. For example, we are required by Jamaican law to retain financial transactions records for seven (7) years.

9. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal data:

• Access : The right to request copies of your personal data.
• Correction : The right to request that we correct any inaccurate or incomplete information.
• Erasure : The right to request that we delete your personal data, under certain conditions.
• Restriction of Processing : The right to request that we restrict the processing of your personal data.
• Data Portability : The right to request the transfer of your data to another organization.
• Withdraw Consent : Where we rely on your consent, you have the right to withdraw it at any time.
• Opt-Out of Marketing : You can unsubscribe from our marketing emails at any time by clicking the "unsubscribe" link in any email.

To exercise any of these rights, please contact us using the details provided below.

10. Cookies and Tracking Technologies

Our website uses "cookies" and similar tracking technologies to enhance user experience, analyze trends, and administer the website. You can set your browser to refuse all or some browser cookies, but this may impair the functionality of our website.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last Updated" date at the top. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Touring Jamaica Limited
Email: support@touringjamaica.com